Understanding ISL football team logos.
1. Pune FC
This logo is designed by Mumbai-based Activ Eight Dimensions. The fort
shaped logo pays tribute to the legendary Chhatrapati Shivaji, the great
Maratha warrior, who was a master at building forts and defence strategy. Shivaji
and his army were also famed for their horse riding skills during battle, which
has also featured on the logo.
The flag on top of the fort in the logo conveyed victory, while the
colour orange – a Shivaji associated colour, combined with the colour purple,
the colour of the Fiorentina Club, Italy with whom the club has tied up. The
lily, below the football, is the official symbol of the city of Florence, where
the club Fiorentina is based, which blends seamlessly into the logo.
The motif – Passion, Honour, Glory represents the vision of the club
and its motto.
2. Mumbai FC
The blue and white crest is topped with a resilient fortress wall that
stands proudly, surrounding the logo. The wall signifies the unrelenting,
determined spirit of the city that is so famous for. The seven stars, bold and
regal, symbolize the seven islands that form the city of Mumbai.
The local trains that are the very lifeline of the city, pulsing,
beating a staccato rhythm as they ply millions of Mumbaikars across its vast
expanse, every single day tirelessly, connect these islands and are a unique
cultural symbol of the city and are aptly featured on the logo of the team
representing Mumbai, The blue and white colour combination is the same as
the colour of their kits.
3. Atletico de
Kolkata
The team logo is the
sublime amalgam of Spanish-Bengali cultural elements and brings out the collaboration
of the team with Atletico Madrid. It symbolizes power, magnificence and
fierceness of the Royal Bengal Tiger hybridized with The Phoenix, a mythical
creature that denotes perpetuity. The tiger's stripes in the logo indicate that
this is a team that has earned its stripes thanks to the pedigree and legacy
inherited, first from Kolkata's long-standing association with football, and
second, from the expertise brought in by Atletico de Madrid.
The five stars that form
a circle in tandem with the Tiger's wing-span represent the five owners of
Atletico de Kolkata. The colour red that denotes energy, danger, strength,
power and determination is infused with a touch of blue- which brings stability,
loyalty, wisdom, and faith. The yellow-gold, reserved for the winged tiger and
the five stars, reinforces the sense of royalty, majesty and illustriousness
that is part and parcel of Atletico de Kolkata's identity. The red and blue
also indicate the colours of the parent club, Atletico Madrid.
4. Chennaiyan FC
'Duradrishti', also
called simply as ‘Drishti’, is a sign of positivity that the club espouses and
aims to preserve. The logo adopted the image from the good luck charm that is a
component of every household in Tamil Nadu, and thus represents the capital
city as well as the entire state.
What's more interesting
is that the charm is replicated with the same characteristics in countries such
as Turkey, Spain and Italy, which gives it a uniquely global identity. A
dissection of the logo’s colours, which is a combination of the yellow
‘Drishti’ on a blue background, reveals that whilst the yellow emits elements
key to happiness such as hope and cheer, the blue accompanies these feelings
with trust and honesty.
5. FC Goa
Designed by Mumbai-based
Skarma Communications, the FC Goa official club logo is a combination of Goa's
State animal the Gaur (Indian bison) and a shield. The Gaur stands out fiercely
to protect its turf. The logo symbolises strength, attack and defence, all of
which epitomise the Goan club, a state that is synonymous with Indian football.
The logo of FC Goa
personifies the character of Goan football and the fundamentals of the team.
The colours of FC Goa are blue and orange. Blue symbolises the sea since the
coastline is an integral part of Goan life, the colour adds to the indigenous
personality of the team while orange is the colour of sunrise, it denotes the
awakening and rise of the team.
6. NorthEast
United
The club name North East
United FC represents the vision to unite the eight states of the North East
through football. This idea of a united North East is manifested in the team
logo. The team logo is a simple crest with eight stars, one for each state,
which are Sikkim, Assam, Arunachal Pradesh, Mizoram, Meghalaya, Manipur,
Nagaland and Tripura. The club logo signifies a shield explaining the virtue of
defending their team at all costs.
The crest uses colors
red, black and white, which also feature on the team’s official kit. The simplicity
of the team is very refreshing as it believes in the virtues of hard work and
focus
7. Kerala Blasters
The logo of the Kerala
Blasters, designed by Brash Brands, reflects the cultural and sporting legacy
of Kerala symbolised by the elephant. Brash built an identity around this,
reflecting on the animal's cultural prominence in Kerala, a region with one of
the highest population density of elephants in India. The elephant is also symbolic of unity, power and pride –
elements that bind the Kerala Blasters team together.
The football held by the
elephant with its trunk, showcases the state’s deep connection with the sport,
and rightly so, as it has given the national team various heroes and stars over
the years, including the legend IM Vijayan himself. The new brand mark,
therefore, captures the power, aspiration and essence of team spirit, community
and state pride.
8. Delhi Dynamos
The logo of the Delhi
Dynamos has been totally revamped from the flying boot in the first season, to
the royal lion this time around. It has been designed to define power,
aggression and passion, which is intrinsic to football as well as the people of
Delhi. The shape and mane of the Lion has been crafted in the form of a shield,
a shape that is seen in various club logos all over the world.
The colours used in the
crest are red and blue, where red is associated with strength, determination
and desire and blue has been used to represent calmness and responsibility. The
darker shade connotes strength, reliability and royalty. The subtle usage of
saffron and green, on each side of ‘FC’, which shows the primary focus of the
club is to promote and develop football and sport in India.
The letter ‘D’ in the
font of Delhi and Dynamos is a forward moving arrow which tells us about the
forward thinking, attacking mindset of the football team. The logo also
features the iconic Red Fort, a landmark feature of the culture and history of
the city.
9. Jamshedpur FC
The logo goes for a
classic round-shaped sigil, with a shield-shaped section inside it depicting a
machine sculpting a football out of molten steel, referening Jamshedpur FC's
Tata Steel origins, and the Tata Group's decades of footballing journey through
the Tata Football Academy and multiple grassroots efforts cumlinating in this
ISL franchise.
The outer panel of the
logo features the name of the club written in English and the tribal alphabet ( not sure about it, though ) or tribal language prevalent in the region
previously.
Ref: https://www.sportskeeda.com/football/isl-logos-meaning-and-symbollism-of-the-logos-of-each-isl-team
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